A recent study shows that only 15 percent of the U.S. population doesn’t use the Internet. (More on that tomorrow from Chugs. Because I can see the future. … No, she never will.)
The majority have no high school diploma — so they either don’t read so good, making our site useless — or live in rural areas and make less than $30,000 a year — and for that money, the sheep aren’t going to do that themselves. (… But, she will.)
But, the starkest division is by age. 44 percent of people over 65, that magic age where you don’t matter to marketers or pollsters anymore, say they have no interest in ever going online.
And why not? Because, while those people may have a wealth of experiences in, say, crocheting or killing commies, none of it has prepared them for using the Internet. In fact, most of the people really making the Internet are really, really young and didn’t even enter adulthood without choking a person from a different economic model to death. (He won’t … anymore.)
No matter what background you come from, everyone starts over online. And nobody wants to be a baby when you’re 65. Here’s how it works. Continue reading Take it from Snee: The Internet User (in ages)