Regular smokes aren’t obscure enough

When last we talked to you, loyal reader, about cigarettes, it was in regard to the danger that their new packaging may now be creating. Graphic! So so graphic! And the unheralded racism!

Well guess what, world. It’s not over yet.

R.J. Reynolds has decided to create a flavor for their Camel cigarettes-hipster. Okay, it’s not so much a flavor as it’s a packaging subline for the former Camel Blues, formerly of the Camel Lights nomenclature, but never has the sweet and fulfilling taste of nicotine felt so smooth and pretentious. The Williamsburg Camel cigarettes are being based off the Williamsburg section of Brooklyn, New York, reportedly the hipster capitol of New York.

According to Camel’s very own website, the Williamsburg experience is summed up as being “about the last call, a sloppy kiss goodbye and a solo saunter to a rock show in an abandoned building.”

We can only assume that the cigarettes will taste like ridiculous old 45’s and be shaped like douches, in honor of their target demographic.