If you didn’t know, the pork industry isn’t doing so hot right now. Granted, it’s not in horrible shape, but even with the scares that plagued the beef/horse/guinea pig/unknown beef paste industry, it’s still not doing fantastically. And so, in order to raise pork sales, the National Pork Board and the Beef Checkoff Program did what any other multi-billion dollar industry does when faced with slumping sales.
They renamed the same exact products to sell at the same price. Some examples include:
- Pork chops are now ribeye chops. Logic: How much for a rib? (Link NSFW)
- Pork butt is now Boston roast. Logic: Boston is full of a-holes.
- A beef under blade boneless steak will now become a Denver steak. Logic: At least it’s not Rocky Mountain Oysters.