WoW is greener than you

Stanford Professor Byron Reeves thinks World of Warcraft can be harnessed as an energy-saving tool by attaching Smart Meter readings to gameplay goals. Sadly, he wants energy-saving, not energy building.

Smart Meters monitor the electricity in a household and feed that information to power companies. By uploading it to WoW instead, Reeves thinks the game could become a tool to encourage environmental awareness.

Reeves went on radio show Living on Earth for their Green Gaming segment last Saturday to pitch the idea:

“So imagine that you’re in your home, you’re signed into [the] game… and you make a decision in the game to turn off the lights in an unused bedroom [in real life]. As soon as you do that, the Smart Meter recognizes that, sends the information through the network to your computer and your house [in the game] turns a shade of green that it wasn’t before. And if I’m using less electricity, my team might do well. I get gold pieces and points… whatever the game designers think is fun. You get feedback in an entertainment game about what you’re doing in the real world.”

At his office, Reeves said the point of having Smart Meters as part of gameplay was to get gamers thinking about ways to be more energy efficient while letting them game … because what WoW players need to know is how to become more efficient while playing that game.

You know what would be a much better device for the WoW player? The Cheetometer, used to measure the amount of Cheetos intake by the average WoW player.

I’m totally calling trademark dibs on “Cheetometer”.